Creating the Future of
the National Stadium
Operations to
Begin in April
2025
Our Values
Carrying on the Legacy
of the National Stadium,
and Embracing the Challenge
of Shaping the Future
Japan National Stadium Entertainment Inc.
was established in April 2025, tasked with
the operation of the National Stadium.
The National Stadium was previously operated by the Japan Sports Council (JSC). However, starting in April 2025, we will take on this role as a private company, with the aim of further improving operational efficiency and expanding revenue.
Our company will inherit the National Stadium brand, which has been refined over many years, while also creating new value for the stadium. This will be achieved through the management and planning of top-level sports and cultural events, by providing next-generation stadium experiences, and by fostering community building that transcends regional boundaries.
Japan National Stadium Entertainment Inc.
Investing Companies
Our Challenge
Operating a World-Class
National Stadium
By introducing an innovative business model,
we will transform our country's sports culture,
and create a new legacy.
Vision of Innovation
-
CHANGE01
Business Innovation through the Introduction of a World-Class Stadium Management Model
Business Innovation
By introducing world-class stadium management and enhancing the spectator experience, we aim to achieve financial independence and drive further development of the National Stadium.
-
CHANGE02
A Hub for Sports Promotion that Supports the Development of Domestic Sports Organizations and Federations
A Hub for Sports Promotion
By providing top-level competitive environments and a wide range of events, we aim to further enhance athletes' and audiences' interest in sports, both domestically and internationally, and position the National Stadium at the heart of the sports world.
-
CHANGE03
A National Stadium for Everyone, Connecting through Sports and Culture、
A National Stadium for Everyone
Through the introduction of next-generation communication technologies and sustainable operations, we aim to create new social value for the stadium as a place where people and communities can connect.
Company Information
- Company Name
- Japan National Stadium Entertainment Inc.
- Address
- 2-11-1 Nagatacho, Chiyoda-ku, Tokyo, Sanno Park Tower 32nd Floor
- Date of Establishment
- September 3, 2024
- Investing Companies
-
NTT DOCOMO, INC.
MAEDA CORPORATION
SMFL MIRAI Partners Company, Limited
Japan Professional Football League - Business Purpose
- Supervisory management, operations, maintenance, and ancillary services for the National Stadium
- President & Representative Director
- Wakako Sakurai
Contact
